The Key Texting Ingredient for Churches Published Dec 15, 2023 A Sponsored Blog Post by Powered by TextAs texting has become your church members’ preferred communication pathway, there is a key ingredient needed to increase the likelihood that people engage with your texting campaigns. If you baked a cake one way and then discovered a new ingredient that made it better, would you ever skip using the new ingredient again? You wouldn’t. In fact, you would always use that ingredient from there on out. 98% of people open text messages, the majority within three minutes of receipt. Furthermore, 95% of text messages are read and responded to within 3 minutes of being received. These numbers tell a compelling story: texting is how to get your message to your church. It is the best way to engage and connect with guests as they visit your church. You can provide them with a quick and easy way to get to know your leadership, staff and beliefs. However, consistency will level up the strategy for your guests AND your members. A consistent texting strategy is the key ingredient that will help churches create a lasting impact with their people.What do you mean by “consistent” texting?A consistent texting strategy is intentional, calculated and persistent. It’s not just one text here and there. Consistency is sending multiple coordinated and cohesive messages meant to captivate and capture people’s attention throughout the week. In the busyness of life, people need to see multiple messages. They need to be reminded of who, what, when and where. A consistent church texting strategy keeps your message at the forefront of people’s minds. At Powered By Text, our team helps our partners craft their weekly churchwide cadence. Over our company’s two-decade history, we have developed proven texting strategies to help churches connect with their people. This churchwide cadence typically consists of two messages throughout the week to keep your people engaged with your church, providing them with opportunities to access your digital content, service opportunities and any other opportunities your church provides.Why is consistent church texting important?Because the gospel is important. People are bombarded with communication today, seeing between 7,000 to 10,000 ads per day. The gospel is too important to be deleted in an email or swiped past on social media. Churches need to win the war on the mobile device and get the gospel in front of people consistently. Consistent texting is the bridge between awareness and participation. This key ingredient increases engagement, helping move people from seeing to doing; from sitting to serving. We know this type of movement and growth is what churches are after–and so are we.Why choose Powered By Text in Rock RMS? Powered By Text exists to cultivate connections to create infinite impact. We’re after much more than being your texting service provider. Aside from our easy-to-use software and enterprise-level features, we care about you and your church. PBT comes alongside you with ministry-experienced team members to ensure you’re texting the right way AND in the right order. Our full integration with Rock RMS provides the fastest and most compliant texting platform on the market. More than that, we’ve created several exclusive features for Rock users to partner with us including Segmented Stop Management and custom workflows to save you time and money. Text ROCK to 77007 to learn about our Rock integration or text CHAT to 77007 to text with a PBT team member now!