Ideas

Deeplink Click Tracking Through SendGrid

6

Deeplink Click Tracking Through SendGrid

Communication

As part of its link click tracking, SendGrid currently enforces a /uni/* prefix for any deeplinks emailed through their service, requiring some decoding on the client app end (https://www.twilio.com/docs/sendgrid/ui/sending-email/universal-links#flagging-your-universal-links). Currently, Rock only allows the /m/ prefix for deeplinks. As a result, deeplinks sent from Rock through SendGrid are broken by the service, always falling back to the web URL, even when the Rock mobile app is installed on the device. To avoid the deeplinks breaking, a "clicktracking=off" property must be added to deeplinks before sending, leaving Rock organizations using SendGrid to choose between functional deeplinks and click tracking. So this idea is for adding support for universal links to Rock, to allow for deeplink click tracking for organizations that use SendGrid.

Submitted by Myles Svendsen, Traders Point Christian Church · October 21, 2025 · Communication

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